---
search:
  tags:
    - Personas
    - POST
seo:
  description: >-
    Creates a Persona on a Brand. A Persona describes one audience that the…
    Reference for the POST /context/brands/{slug}/personas endpoint in the
    AdCrunch API.
sidebar:
  label: Create a Persona
  badge: POST
title: Create a Persona
type: openapi-operation
---
Creates a Persona on a Brand. A Persona describes one audience that the brand speaks to. Every section and both ends of the age range are optional, because you write a Persona one part at a time. The slug is unique in the Brand, not in your organization. The answer is `409` if the slug already exists on this Brand.

`POST /context/brands/{slug}/personas`